SEO content writer near Raleigh

UX is increasingly important for site owners to prioritize

SEO (search engine-optimized) content is written for the web to be effectively recognized by search engines. Writing SEO content that is both search engine and user-friendly is the smart, progressive way to develop a website. This involves an understanding of human intent, how search engines 'crawl' and rank sites, and how algorithms structure AI overviews.

I work with site owners to craft content that provides value to their audience. Before starting my writing business, I managed web design as a marketing manager. I understand how content and design intersect to form an enticing user experience (UX). UX is increasingly important for site owners to prioritize based on algorithm changes. Site owners should also understand how predictive and conversational search change UX and search. 

​If you're familiar with SEO, you've probably heard about keywords (long-tail and short-tail), meta descriptions, Title Tags (H1, H2), the Google AI Search Overview, and other terms. I'm quick to explain what these terms mean and how their placement and structure affect a site's presence in search engine results and AI search. 

No one can legitimately promise top search results.

Many businesses don't have time to remain aware of organic search changes, nor do that have time to regularly create and manage content. Outsourcing content writing helps organizations avoid the cost of a full-time salary and benefits package, and at the same time gives them access to someone who's highly knowledgeable about search and other content areas.

Internet marketing firms often turn down one-time projects or impose monthly retainers in excess of a few thousand dollars. Some content companies (or 'mills') give the impression they are the gatekeepers to top web search results. No one can legitimately promise top search results. Be careful about contracting with entities using 'black hat' methods that could hurt a site's reputation. ​

Clients served:
Additional writing services: